Planning a campaign, product launch, content production, or longer-term visual partnership?
Tell me what your brand is working toward, what content you need, and where the final assets will be used. I work with fashion, beauty, and lifestyle brands to create campaign photography and visual content designed for launches, paid media, e-commerce, PR, and ongoing brand communication.
Based in Selm, NRW, near Dortmund, Germany, and available for productions throughout Germany, Europe, Miami, and selected international locations.
Choose this option if you already have a campaign, collection, launch, production date, or creative brief in development.
Use the project inquiry form below to share the essential details. I will review your requirements and respond within two business days.
Choose this option if you need greater clarity before commissioning another shoot.
The Visual Audit is a complimentary 30-minute working session focused on your existing campaign visuals, content gaps, brand consistency, and opportunities to improve how your photography supports marketing.
A strong production starts with a clear understanding of the business objective—not simply the number of images required.
Please provide as much information as you currently have. You do not need a finished creative brief to begin the conversation. However, details about your campaign, intended usage, timeline, and approximate investment will help me assess the right production approach.
Your information will only be used to review and respond to your inquiry. It will not automatically be added to a marketing list. Most project inquiries receive a response within two business days. By submitting this form, you acknowledge that you have read the Privacy Policy.
I will review your objectives, timeline, intended content usage, and available production information.
If the project appears aligned, I may request additional information or recommend a short project call to clarify the scope.
Once the requirements are understood, I will outline the appropriate production structure, deliverables, licensing terms, estimated investment, and next steps. Submitting an inquiry does not commit you to a production or automatically reserve a date.
The Free Visual Audit is a complimentary 30-minute working session for fashion, beauty, and lifestyle brands that want to improve how their visual content supports campaigns, launches, paid media, and long-term brand growth.
This is not a portfolio presentation or a generic sales call. It is a focused conversation designed to identify what may be limiting the performance, consistency, or scalability of your current visual content.
During the audit, we may examine:
You will leave with a clearer understanding of what to improve, what to prioritize, and why it matters.
The session is best suited to:

The Visual Audit is not intended for:
Planning a one-off commercial campaign, collection shoot, or product launch? You are welcome to use the project inquiry form above.

After the session, you will have:
If working together is appropriate, I will explain the next logical step. If it is not, you will still leave with useful direction.
Photography should not be planned as an isolated creative deliverable. It should be developed around the campaign objective, audience, channels, formats, timeline, and commercial value of the final assets.
Projects can be structured to support:
Where appropriate, one production can generate multiple image formats and short-form video assets for different placements. The exact deliverables are defined during pre-production.
Phil Halfmann works across fashion, beauty, lifestyle, and editorial production, combining photography with strategic campaign planning and multi-channel content development.
Experience includes independent designers, established brands, magazines, agencies, creative teams, and commercial productions in the United States and Europe.
Monday–Friday, 9:00–17:00 CET/CEST
Project inquiries are generally answered within two business days.
+49 170 1045390
Calls by appointment are preferred so that sufficient time can be reserved for your project.
Dortmund, Germany.
Available for productions throughout Germany, Europe, Miami, and selected international locations.
Yes. One-off commercial productions are available for defined campaigns, product launches, collection releases, beauty shoots, lookbooks, and other strategic content requirements.
However, the production must have a clear commercial objective, defined intended usage, and an appropriate investment. Brands requiring content throughout the year may benefit from an ongoing brand-content partnership instead.
The photography fee generally covers Phil Halfmann’s photographic services and the agreed scope of creative and pre-production involvement. Depending on the project, it may also include specified equipment, post-production, image preparation, and delivery.
Third-party production expenses and licensing may be quoted separately. Every proposal will explain what is included, what is excluded, and which costs remain dependent on final production decisions.
Production costs may include:
These costs vary according to the concept, production scale, location, team, and deliverables.
Not automatically.
Models, locations, styling, hair and makeup, production crew, travel, equipment, and other third-party requirements are normally determined after the creative scope has been established. They can then be arranged and included in a transparent production estimate.
This avoids charging every client for resources that a particular production may not require.
Licensing is based on how the images will be used rather than only on the number of images delivered.
Relevant factors include:
The proposal will define the permitted usage clearly. Additional uses, extended terms, or renewals can be licensed when required.
Paid-ad usage is included only when it is specifically stated in the proposal or selected service agreement.
Paid media creates different commercial exposure from organic website and social-media use. Therefore, the license may account for campaign duration, territory, media placement, reach, and advertising scale.
This keeps the initial production structure efficient while allowing licensing to reflect the commercial value of the campaign.
Yes. Photography and short-form video can be planned together when both are included during pre-production.
A coordinated production can create horizontal, vertical, and square assets for websites, social media, paid advertising, launches, and other placements. However, adding video affects the shot list, crew, equipment, schedule, and budget, so it should be confirmed before production.
Yes. Phil Halfmann is based in Selm, NRW, near Dortmund, and works throughout Germany, Europe, Miami, and selected international locations.
Travel, accommodation, transportation, permits, and local production requirements are included in the estimate where applicable.
Four to eight weeks is recommended for most commercial productions. Larger campaigns involving casting, multiple locations, custom sets, extensive styling, or international travel may require additional lead time.
Shorter timelines may be possible depending on availability and production complexity. Earlier contact provides more flexibility for casting, crew selection, locations, and creative development.
Most commercial campaign and content productions begin at approximately €3,000, excluding substantial third-party production expenses where applicable.
The final investment depends on the production scope, creative requirements, deliverables, crew, locations, post-production, and licensing. Ongoing brand-content partnerships begin at €3,000 per month with a minimum commitment.